Walmart Moves Into the Metaverse

Published on
January 19th, 2022
35 minutes

The First Glimpse Inside the Metaverse–Live with Unreal Engine

Walmart Moves Into the Metaverse

Real Vision - The Defiant ·
Featuring Camila Russo, Elaine Ly, and Robin Schmidt

Published on: January 19th, 2022 • Duration: 35 minutes

Three recent filings with the U.S. Patent and Trademark Office indicate Walmart is getting deeper into the metaverse. It plans to create its own cryptocurrency and to offer digital versions of its products via NFTs. Does this signal broader consumer adoption of digital assets and virtual experiences? Meanwhile, new partnerships and fresh acquisitions suggest that old-school and new-school companies are getting ready to service more consumers. Cami Russo and Robin Schmidt of The Defiant join Real Vision's Elaine Ly to share their insight. Recorded on January 19, 2021.