PFPs — simply profile pictures — were some of the first use cases for online identity in the NFT space. They still remain the most popular NFT category, but what explains their continued durability and long-term acceptance? Despite the unique artwork, the potential for profit, and the collectability, there are other crucial factors that drive the success of a PFP collection. In this month’s Deep Dive, Delphi examines and compares 3 major non-BAYC PFP ecosystems and how they are each uniquely positioning themselves for success. We’d like to hear from you — discuss your takeaways from this Deep Dive in the Pro Crypto Discord.