Why Fruit Trademarks Matter
Featuring Alex Rosenberg, Justine Underhill, Roger Hirst
Does a surge in Chinese trademarks mean fruit could get a lot more tasty? Justine, Alex and Roger discuss how patents are transforming the apple industry and China’s shifting attitude towards intellectual property. Filmed on November 12, 2018.
- Published on
- 15 November, 2018
- China, US Economy, Technology
- 23 minutes